Businesses must find the right marketing communication mix for them. As consumers we see thousands of marketing messages a day and we use these messages to help us make purchasing decisions. It is important to present the correct message to the marketplace and utilise a range of marketing communication tools appropriate to your customers.
Marketing Communication Activities We Can Help You With
We will help you define your marketing messages and detail all the media used to communicate with a market; utilising both offline and online.
Communications Planning
Businesses are guided through the communication planning process, producing a practical plan to suit their specific needs.
Branding
We assist companies to explore their branding needs. What their brand needs to portray and how their brand will be displayed.
Company Literature
We work closely with our clients to decide on the best way to present their product/service information, showing the wide range of material designs.
Advertising
It is important to explore both offline and online advertising. We will help you review all forms of advertising and map out the best fit for you.
Direct Marketing
Direct Marketing is an effective medium of communication, both hardcopy and electronic formats. We will showcase the range of possibilities.
Exhibitions
Together we will examine how to fully utilise your attendance at exhibitions, through stand displays, promotional materials, information gathering, etc.
Sales Promotions
Sales Promotions are an effective tool. We can assist with profit margin analysis to decide on promotional incentives that will ensure continued profitability.
Website
An online presence is essential, but there are a wealth of ways you can establish this presence. We can present a full range of website solutions.
Social Media
We work closely with our Clients to implement a social media strategy that is suitable to their needs. We can showcase the full range of social media platforms.
Why Choose Ardean?
What Clients Say
Eilish from Ardean worked with me to help select the best fit website for our business. Together with Eilish we mapped out the customer journey online, to understand the purpose and therefore functionality of the site. A website specification was developed and distributed to a number of website developers. Eilish guided us to understand that there would be 4 main elements to the development of our site, the design, the functionality build, the content development and the SEO online promotion. Eilish also introduced us to other sources of support.
The focus of our time working with Eilish was to understand how to utilise social media. Together with Eilish we set up a facebook page, designing a company specific cover photo and profile picture; we also started to link with other businesses on facebook and began encouraging our customers to “like us” on facebook
We had already our website in place when we started working with Eilish of Ardean. We wanted to map out a plan of action to promote our online shop. Together with Eilish we began to explore our Page Titles, Meta Descriptions and Keywords for SEO; we implemented Google Analytics and Webmaster Tools; designed cover photos for facebook to tie in with online promotions; and integrated an email marketing system to direct mail customers.
We have worked with Eilish at Ardean for several years. Eilish has always assisted us when we need to design and distribute promotional materials. We recently worked with Eilish to upgrade our website to a CMS